Business Administration – MBA
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Course Code
|
Course
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Number of Credits
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Description/Course Objective
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| SM80.02 | Brand Management (Elective Course) |
2
|
Brand Management introduces the student to an understanding of the value of brands for customers. It is discussed in what circumstances that brand value is more or less pronounced. Students learn about the theories of branding and the course should give an opportunity to discuss competing concepts of branding. Instead of focusing on one common branding philosophy, a variety of theoretical rationales for brands is introduced. The assessment of brand management is discussed by inclusion of readings of critiques and case studies. Recent new directions of brand management are discussed. |
| SM80.03 | Management Planning and Control Systems (Elective Course) |
2
|
The course focuses on the design and implementation of the management planning and control systems for organisations. It aims to help students to understand the process of planning, evaluation, and control and strategy implementation. It is an integrative course drawing concepts from managerial accounting, organization behaviour and strategic management. |
| SM80.04 | Advanced Financial Statement Analysis and Business Valuation (Elective Course) |
2
|
This course is intended to expose the participants to Financial Statement Analysis in a strategic context and to enable participants to extend the analysis to forecasting and projecting firm performance, culminating with a valuation of the firm. It also helps students to develop an ability to understand financial statements and to assess performance of firms. |
| SM80.05 | Financing of Technological Ventures (Elective Course) |
2
|
This course in not targeted to professionals in financing but participants specializing financing can benefit from the course. The course is intended to give an understanding of the thinking of the financing community so that individuals and companies that have a promising new business idea are more successful in raise financing, especially venture capital financing. The objective of the course is to provide an overview of financial management of technological ventures. Special emphasis is given to ventures with high up-side potential, which are typically characterized by high risk and a highly volatile operating environment. Most of the case companies introduced during the course are entrepre¬neurial start-up technology-based companies but the course will also be useful for financial management of the later stages of a company. |
| SM80.06 | Innovation Marketing and New Product Development (Elective Course) |
3
|
New products and services are crucial to sustainable growth and profits in many industries. Successful innovations are those that benefit users more than established offerings. This course helps students learn how to manage the development of new products and services that meet customer needs in consumer and B2B settings. The focus of this course is on identifying and processing information from customers and creating customer value. |
| SM80.07 | Integrating Technology and Business Strategy (Elective Course) |
3
|
Understanding the strategic potential of technology has become a crucial issue in todays competitive business environment. Technology is what it takes to compete and win in the global market-place. The central importance of product and process innovations to competitive advantage in the international market highlights the close connection between technology and business strategies. Case studies show that most successful firms have an ingrained culture of innovation. Furthermore, considering recent developments, the course is based on the premise that more and more the value of a product or service is determined by the technology that goes into it. The objective of this course is to provide the participants with necessary knowledge and tools to integrate technology and business strategy for attaining growth and competitiveness. Case studies and company project on strategy formulation would be an integral part of the course. |
| SM80.08 | International Marketing and Export Management (Elective Course) |
3
|
International Marketing is concerned with the management of marketing activities across countries. Since the international penetration of markets abroad are more and more imperative, the main goal of international marketing is the commercialization of a firms products and services outside its home market. This course tackles the main problems of international marketing, which is the unfamiliarity of a manager with foreign markets and the international variety of national environments which deters the straightforward use the domestic marketing strategy abroad. In this course students will discuss various strategies that help the international marketer to cope with the international varying market contexts. The course emphasizes exporting as a foreign market entry mode but non-export modes are also discussed. |
| SM80.09 | International M&A, Alliances and Joint Ventures (Elective Course) |
3
|
Industry consolidation and co-opetition are the new strategies to improve competitive strengths of firms. In many global industries the incidence of mergers and alliances is increasing at a very fast pace and the managers are required to learn techniques of acquisition, post merger integration and negotiating and managing alliances. |
| SM80.10 | International Technology Transfer and Negotiation (Elective Course) |
3
|
Rapid globalization and the liberalization of national economies have made international transfer of technology (ITT) a very important component of international business. ITT is, today, widely used by firms in both developing and industrialized countries as a means of gaining access to technologies to strengthen their competitiveness and growth. The main objective of this course is to provide the participants with the necessary knowledge and tools to plan, negotiate and implement ITT both from the perspective of a transferee and transferor of technology. Case studies would be an integral part of the course. |
| SM80.11 | Knowledge Management (Elective Course) |
3
|
Business organizations have become increasingly aware of the importance of their intellectual capital, like any other asset, to improve their competitive advantage. The challenge they face is to determine within a vast sea of information what is "valuable" for their organization and share the right information with the right people who need it. Although technology can support corporate KM initiatives, it should not begin there. Successful Knowledge Management (KM) must be tied to the strategic objectives of the organization, directly linked to what people know, their competency, intuition, ideas, and motivations and focus on how their knowledge can support corporate and business objectives. To add value, KM must draw upon pooled expertise, relationships, and alliances that rely on two-way exchange of ideas by bringing in experts from the field to advise managers on recent trends and developments. Finally, the corporate knowledge base must be constantly tested, updated, revised, and sometimes even "retired" when it is no longer practicable. |
| SM80.12 | Leadership Communication (Elective Course) |
2
|
MBA students need to understand specialized methods of communication to be successful and effective leaders in their future business careers. Leadership communication consists of a variety of expanding interactional skills starting from core strategy development to using these skills in complex organizational situations. Business leaders also need managerial skills that will allow them to communicate to a larger audience; to lead an organization and address the broader community. The main objective of this elective course is to develop MBA students' communication skills so that they will become successful future leaders in their companies and careers. |
| SM80.13 | Marketing Research (Elective Course) |
2
|
In competitive markets where customers have choices, marketing decisions must be based upon current information about customers and environmental factors that determine the benefit of a company's offerings. Marketing research is concerned with all means of the collection of information about consumers, customers and the public that can help a company to create value. In this course students will get to know some of the most fundamental market research approaches in theory and practice. The course is organized in order to give students as much opportunities to experiences the advantages and shortcomings of modern approaches to market research. |
| SM80.14 | International Finance (Elective Course) |
3
|
The focus of this course is on international financial management and markets. International financial markets have developed rapidly over the past decades, due to increased international trade and cross-border mergers and acquisitions. The global financial markets offer many opportunities for firms such as export growth, foreign direct investment and global sources of financing. On the other hand, the international financial markets can expose firms to additional risk as well, as illustrated during the Asian Crisis and the Argentine Crisis of 2002. The aim of this course is to deepen students' knowledge about the international financial markets and international financial (risk) management. The main topics of the course are the global financial environment, foreign exchange markets, management of foreign exchange risk, financing the global firm and foreign investment decisions. Special attention will be paid to emerging markets and international financial crises of the past. |
| SM80.15 | Customer Service Management (Elective Course) |
2
|
This course aims at providing an appreciation of the characteristics of service operations and their managerial implications. Various approaches and techniques are introduced to allow managers of service organizations in both private and public sectors to measure and improve their performance; both in productivity and quality as well as the customer satisfaction. |
| SM80.16 | Project Management (Elective Course) |
3
|
This course aims at introduce the essential techniques and approaches in project management that include developing and planning new projects as well as effectively managing and controlling their implementation. Though group projects and case studies, the students will also be exposed to the real project experiences in both business and development sectors. |
| SM80.17 | Research and Development (R&D) Management (Elective Course) |
2
|
The objective of the course is to provide an understanding of research and development (R&D) management in an individual business enterprise and in a public research institute. Basic concepts of research and development, useful frameworks and best practices for research and development management, as well as characteristics of technological innovation are discussed. Case studies are used to enhance the analytical skills of the participants and to link the concepts introduced during the course with their implementation and with the general management of a business enterprise. The course will enhance the success of future managers regardless of whether their careers will be in research and development management or in general management. |
| SM80.1701 | Accounting for Decision Making (Elective Course) |
3
|
This course aims to provide knowledge in financial accounting, cost accounting and tax accounting. It aims to develop accounting skills so that students are able to make decisions consistent with accounting practices and policy in business organizations. |
| SM80.1702 | Business Analytics for Management Decisions (Elective Course) |
3
|
This course is designed to introduce management students from a variety of backgrounds to the fundamental tools of data analytics and decision science. The concepts and skills learned will enhance students’ ability to think about empirical problems in a structured and systematic way, and make more informed management decisions. |
| SM80.1703 | Corporate Finance (Elective Course) |
3
|
The purpose of this course is to provide students thorough knowledge in financial management and financial decision tools. The course aims to provide understanding in corporate finance for both practical and theoretical aspects and an opportunity to utilize valuation techniques in investment banking transactions. |
| SM80.1705 | Leadership and Organization Management (Elective Course) |
3
|
In the current rapidly changing environment, start-up businesses and well-established large organizations alike will need to develop an efficiently responsive and effective management system to enhance its business sustainability. Leadership becomes an essential resource for organizations to drive towards organizational effectiveness. This course provides the knowledge base on how organization is developed and changed over time to cope with changing environment; how organizations improve their performance and leadership for business sustainability in various business sectors. It emphasizes the role of leadership and leadership development in organization management. The course also aims to develop the learners’ ability to develop effective leadership and management skills for their organizations. |
| SM80.1707 | Managing Technology and Innovation (Elective Course) |
3
|
Technology and innovation are sources of corporate competitive advantage, profitability and sustainable growth. The ability of the modern-day managers to analyze and make strategic decisions with respect to technology and innovation has an important bearing on the survival, competitiveness and sustainable growth of the firms. The objective of this course is to provide participants with knowledge and tools to understand, anticipate, acquire and use technology for attaining competitiveness at the market place. The course focuses on integrating various techno-economic and human factors that condition the firm’s creativity, strategies, structures and operations for managing product and service innovations. |
| SM80.1708 | Marketing Management (Elective Course) |
3
|
This course aims to provide knowledge in marketing concepts from a managerial perspective. The course focuses on how managers analyze the market environment, competition and customers and how to design effective marketing strategies. The course emphasizes marketing process as a system to plan and deliver an integrated marketing mix of product, price, place and promotion that create value for customers, and achieve organizational objectives. |
| SM80.1710 | Strategy and Corporate Sustainability (Elective Course) |
3
|
Good strategy-making and good strategy-execution are the key ingredients of company success and the most reliable signs of good management. This course is designed to help managers, management consultants, or investment bankers gain an understanding of the theory and practice in the field of strategic management. The goal is to give course participants a thorough understanding of the analytical techniques and tools necessary to identify and formulate strategies successfully and how to implement them. Specifically, the course will focus on three main areas: (a) strategic analysis, including: how to rigorously analyze a firm’s competitive environment and its internal resources (b) strategy formulation, including: how to formulate functional-level, business-level and corporate-level strategies; and (c) strategy implementation, including: organization design and leadership. Moreover, this course will include elements of sustainability that managers need to take in consideration when they design their corporate strategy. |
| SM80.18 | Management of Information Systems (Elective Course) |
3
|
To provide a broad overview on the important technical and managerial issues of management information systems (MIS). This course is designed to provide students with a balanced view of management and technology. Students will learn how to apply information technologies (IT)/ information systems (IS) to solve critical business problems in the real business world. |
| SM80.19 | Valuation, Mergers & Acquisitions (Elective Course) |
1
|
The objectives of this course are to deepen the understanding of different approaches of valuation of a firm and to comprehend the financial evaluation of mergers & acquisitions. This course will also help students to understand the strategic and managerial issues vis-à-vis mergers & acquisitions. |
| SM80.20 | Managing and Implementing Electronic and Mobile Commerce (Elective Course) |
3
|
Every company wants to have a web presence and that trend will continue. Fortunately, creating a website is easy; unfortunately implementing the electronic commerce system and selling products over the Internet is not. This course focuses on the challenges and opportunities of electronic and mobile commerce by exploring the technology (from a managerial point of view), economic, and regulatory issues related to the implementation phase of E-Commerce and M-Commerce. |
| SM80.21 | Financial Futures, Options and Derivatives (Elective Course) |
3
|
The objective of this course is to introduce the properties of the most commonly used derivative instruments and to provide a theoretical framework for understanding derivatives. Apart from theory, emphasis will be put on the application of options at firms and financial institutions for hedging purposes and financial engineering. |
| SM80.22 | Sales Management for Services (Elective Course) |
3
|
This course provides in-depth coverage of management of the sales function for services, primarily in B2B context. Sales is one of the most important functions in any company which markets its services. Services depend very much on the interaction between supplier and customer, and most of this interaction is with sales reps. Good sales management is critical and managers must know the key elements of how to manage the sales force. |
| SM80.23 | Information Technology in Public Organizations (Elective Course) |
3
|
The story of the 1990s was the story of information technology (IT) in business. Regardless of one's career path, an essential component of any organizations is an understanding of the role of IT in business, organizations and society as a whole. The IT component is especially important for those who work in the public sector as their work will involve and may impact the economy as a whole. People who work in the public sector should be aware of the IT technologies and applications available to them and the implications of choosing and implementing such technologies. They should also be able to think critically about IT, and to be able to discuss the roles of IT intelligently. The goal of this course is to provide an introduction to IT for students headed for work in public or nonprofit organizations. This course is therefore heavy on the hands-on technology but will also cover some substantive topics related to the management of IT. Students will gain an understanding of some important issues related to IT planning and management and some systems analysis skills. The class will rely in part on case studies. The majority of the materials are on public sector IT. |
| SM80.24 | Country Risk Assessment (Elective Course) |
2
|
Country risk is a broad concept that comprises an underlying combination of economics, finance, geopolitics, sociology, and history issues. As the new global economy raises the level of uncertainty and complexity for the international firms cross-border strategy, country risk analysis has become today an essential component of strategy decisions regarding export, investment, partnership, mergers, as well as takeovers. The course aims at providing students with a solid understanding of the concepts, historical perspectives, theoretical debates and methodologies surrounding country risk assessment in the global economic system. Risk analysis and forecasting will be approached as management tools. The course is composed of lectures, case studies, briefings by group mates, and debates. |
| SM80.25 | Managing Human Resources in Multinational Corporations (Elective Course) |
3
|
Globalization has led to a free-flow of investment across borders. Multinational companies which operate in various different cultures need to balance the home and host countries' human resource management practices to gain competitive advantage and become a global company. |
| SM80.26 | Comparative Industrial Relations (Elective Course) |
3
|
Work is the central concern for the most part of our lives. Workplace is where we spend most of our time to earn a living. Thus, what takes place in the workplace will also influence our terms and conditions of employment. Rules and regulations in many workplaces may be established unilaterally by employers, some bilaterally by employer and employees together, some by technology, and some governed by laws administered by government agencies. In many cases, where workers are active in improving their terms and conditions of the workplace, they may organize to collectively bargain with the employers. In such social relationship restructuring process, each party will need to have good faith in bargaining. It is the objective of this course to familiarize students with the industrial relations system models to be able to understand the social system at large and design the work relations system at the enterprise level. |
| SM80.27 | Performance Management (Elective Course) |
3
|
Organizations experience today more rapid changes due to economic growth, technological advancement, demographic changes and increased diversity of the workforce. With the globalization process and the new information and communications technologies (ICTs), it is necessary that managers are able to manage organization performance effectively. This course focuses on people performance management. |
| SM80.28 | Corporate Environmental Management (Elective Course) |
3
|
This course is designed to help companies meet the dual challenges of achieving the complex goal of environmental excellence together with business success, in other words an effective management of eco-efficiency. The course provides an overview of the changing business environment related to environmental protection. It presents concepts, methods and skills needed to integrate the concept of sustainable development and eco-efficiency into the decision making process of domestic or international companies following the ISO 14000 series of international environmental standards. |
| SM80.29 | International Economics (Elective Course) |
3
|
The objective of this course is to provide conceptual and analytical skills to students interested in international business and international economic relations. The course will deal with both international trade and international financial theories and policies. |
| SM80.30 | International Operating Environment of Business (Elective Course) |
3
|
The course will provide better understanding to students as to the forces -external and internal, economic and non-economic- that impact on business operations. Government policies, as they affect business, will also be covered in this course. |
| SM80.31 | Management of Innovation (Elective Course) |
3
|
Success followed by failure and innovation followed by inertia is the pattern of a global problem faced by companies in any industry at any time. As short-term corporate success often increases the chances of long-term failure, managers must learn to sustain incremental improvement while at the same time leading radical change. In this course managers learn how to integrate the different techno-economic and behavioral factors that condition a firms creativity and innovation and how to design a strategy system for product/service and process innovation that allows their firm to benefit from increasingly faster technology and market changes. |
| SM80.32 | High Tech Entrepreneurship and Business Plan Development (Elective Course) |
3
|
The objective of this course is to provide an understanding and appreciation of the interrelationships between the management of modern industrial technology and entrepreneurship, and the role of entrepreneurship in the management of technological innovation and technology-based economic development. In addition, this course will enable students to design and present to venture capitalists a business plan of a new technology start-up firm. |
| SM80.33 | Cross-Cultural Management (Elective Course) |
3
|
This course explores the variety of ways that culture influences organization and management, particularly, the interactions of managers and employees of different national and cultural backgrounds. A comparison of North American, European and Asian cultural perspectives are examined. Specifically the course will look at the implications of culture on technology, organizational design, managerial approaches, organizational and individual performance and human resource dimensions. These provide the background in which people from different cultures interact. |
| SM80.34 | Asian Business Environment (Elective Course) |
3
|
This course is a survey of the business environment of Asia including its economic dynamic and socio-cultural political and characteristics as they affect business. The three major regions within Asia (East Asia, Southeast Asia and South Asia) are considered. Special emphasis on current and emerging trends and now business organizations can respond. A seminar/workshop approach will be used. |
| SM80.35 | Project Finance and Risk Management (Elective Course) |
2
|
The objectives of the course are: (a) to introduce to the participants the concepts, approaches and framework of Project Financing, (b) to expose them to various aspects related to the project financing and evaluation and (c) to make them understand the risks in project financing and explain the risk mitigating measures. Real case studies will be used to enable the participants to gain the required knowledge regarding the project financing and risk management of infrastructure projects. |
| SM80.36 | Game Theory for Competitive Strategy (Elective Course) |
3
|
In today's digital economy, businesses increasingly realize that knowledge is their ultimate sustainable edge, customers are their key assets, and customer & channel relations their fountainhead of adaptability. Therefore they are turning towards integrating customer relationship management and knowledge management with high hopes of weathering the complexity, unexpected competitor innovations, shifting market and uncertainty that surround them. This course is about customer-centric knowledge management particularly in e-business environment. The main objective of this course is to pr |
| SM80.37 | Modern Approaches to Public Sector Management (Elective Course) |
3
|
The primary objective of this course is to make the student acquainted with some of the basic concepts, approaches ad techniques of public sector management; these are key management issues that public managers and organizations face nowadays. We will discuss models and strategies, their evolution as well as innovations that are occurring during a time where tax-payers, politicians and policymakers are demanding changes in the way public sector organizations operate. |
| SM80.38 | Project Finance (Elective Course) |
3
|
According to World Bank reports cited in Esty (2004) (see below), Asian countries would require 2 trillion USD of infrastructure investment over the next 10 years. Over the same period Latin American countries would need 50 billion USD of investments in infrastructure. This investment will be possible only with private sector involvements. Private sector has historically used project financing to finance large infrastructure projects. Knowledge of project finance can help the MBA play an important role in this field of infrastructure development. |
| SM80.39 | Decision and Negotiation Analysis (Elective Course) |
2
|
This course aims at introducing the basic frameworks and approaches to help analyzing the complex decision and negotiation situations. Basic and common decision models are then used to solve these problems, or to improve existing solutions, with assistance of simple spreadsheet-based tools. The students will also acquire some insights of actual decision making behavior and judgment biases, and thus learn to improve the quality of their decisions. |
| SM80.40 | Corporate Governance (Elective Course) |
3
|
Business Organisations are under a cloud of criticism for poor Corporate Governance (CG). Poor CG has resulted in spectacular business failures, affecting not just shareholders but a variety of stakeholders. The problems of poor CG are endemic to not only emerging markets but also to developed economies. Managers, and particularly the top management, are often blamed for poor CG and its consequences. A more balanced view is to blame not only the managers but also the shareholders, the Board, the regulators and some other key stakeholders. Students of business need an understanding of the issues underlying CG, if they have to present themselves and also act as responsible corporate citizens. To achieve this end, most leading business management programmes include CG as an important course in their curriculum. |
| SM80.41 | Managing Public and Development Project (Elective Course) |
2
|
The objective of the module is to provide students with a background to the contemporary environmental challenges facing the planet and to provide them with business-related tools for reducing environmental impacts. The module will emphasize the need for management systems based approaches to deal with significant environmental impacts of operations and will examine the role of business in helping to mitigate and adapt to climate change. |
| SM80.42 | Knowledge Enabled Customer Relationship Management (Elective Course) |
3
|
Over the last three decades, the Asia-Pacific region has become the manufacturing center of the world economy. But it also has a huge agricultural and extractives sector. Along those supply chains are a number of risks for business most associated with the ubiquitous ‘sweatshop’. The module will examine core labour standards, ways of reducing supply chain risks and links to product responsibility. |
| SM80.44 | CSR Business Performance (Elective Course) |
2
|
The module will examine the contributions that businesses can make to sustainable development with a particular emphasis on meeting the Millennium Development Goals and poverty alleviation. It will examine innovative business practices associated with social enterprises, micro-finance and the role of businesses in helping communities finding their own solutions to poverty through small business development. |
| SM80.46 | Sustainable Supply Chain Management (Elective Course) |
2
|
A number of intergovernmental instruments and codes stress the need for the private sector to engage with human rights within their own operations and within their sphere of influence. The module will examine a range of human rights issues and ways in which businesses can engage with them. It will examine developing laws in this area and consider how businesses can protect themselves from being seen as complicit in human rights abuses. |
| SM80.47 | Organisational Development and CSR Integration (Elective Course) |
2
|
Internal aspects of CSR mean linking effective strategies to good human resource management. Involving staff in CSR activities and using CSR as a way to attract and retain staff are the key aspects of this module. It also examines issues such as equal opportunities and strategies for diversity and inclusions in the workplace. The course will help participants to: (1) Embed corporate social responsibility into modern human resource management practices and procedures (2) Understand the benefits of diversity and inclusion in the workplace (3) Plan a strategy in their own organisation and empower workers to be involved in social responsibility initiatives |
| SM80.48 | Macroeconomics (Elective Course) |
3
|
Understandingthe short andlong run implications of economic changes at the macro level has become an increasingly necessary skill for the modern manager. Macroeconomic policy also directly affects firm performance. Business leaders are thus required to devise appropriate strategies to respond to the constantly changing economic policy landscape. |
| SM80.49 | Valuation and Investment Banking (Elective Course) |
3
|
Financial valuation of companies or investment projects has been an important aspect of decision making for managers. The course covers different valuation models and approaches. It provides a framework for understanding and practicing different valuation techniques. Students expecting to hold jobs in general management will find this course useful because most managers will be involved in acquisition activity at some point in their careers. Moreover, this course will be of special interest to students planning careers in consulting and strategic planning. |
| SM80.50 | Strategic Supply Chain Management (Elective Course) |
3
|
Supply Chain Management views the supply chain in the integrated fashion in order to improve the performance of each entity (supply chain member) and the supply chain as a whole. Supply Chain Management is about how we can coordinate among supply chain members so that decisions made by them to maximize their own performance will also result in the maximized performance of the supply chain. The course will prepare students as managers in a competitive environment to think supply chain and be able to manage it to enhance their firm’s competitive position. The course will prepare students as managers in a competitive environment to think supply chain and be able to manage it to enhance their firm’s competitive position. |
| SM80.51 | Logistics Management (Elective Course) |
2
|
Logistics management involves planning and controlling the flow of supply chain’s inventory, which includes raw materials, work-in-progress, and finished goods, and information through the supply chain, with the objective to maximize the profitability for the supply chain (or minimizing cost while meeting the supply chain’s requirements). From the above perspective, logistics management plays a major role in managing the supply chain can help a company of any size improve their competitive advantage by reducing cost and/or maximizing profitability. |
| SM80.52 | The Political Economy of Thailand (Elective Course) |
3
|
The history of political and economic development in Thailand offers a unique insight into the social psychology of the Southeast Asian people. Policy makers who possess a decent contextual background of the country’s political economy have a better chance of devising effective policies. Doing business in Thailand also requires a reasonable understanding of the historical forces that have molded the Thai psyche. |
| SM80.53 | Strategy, Organization Design and Leadership (Elective Course) |
2
|
Creating an effective strategy and then implementing it are the key ingredients of organizational success—and the most reliable metrics of good management. Organization design and leadership are tools used by organizations to implement their strategy. This course is designed to help participants gain an understanding of the theoretical underpinnings and best-practices utilized in the fields of strategic management, organization design, and leadership. |
| SM80.54 | Multinational Enterprises and the Global Economy (Elective Course) |
3
|
The purpose of this course is to introduce the role of multinational enterprises (MNEs) in the international business and economics. MNEs are the key players in conducting international business. They dominate the world’s trade and investment activities by producing most of the well-known products and undertaking significant amounts of foreign direct investment (FDI) in host countries. The rapid expansion and proliferation of MNEs has recently been extended to include the service industries. MNEs, which were regarded as a modern form of economic colonialism and exploitation in the early post-war years, are now widely acknowledged as facilitators of global integration and growth in the host countries. It is believed that MNE involvement could facilitate the industrialization process by bringing in not only capital, but also production technology, managerial skills, international marketing channels and so on to host countries. With their important roles in both international business and economics, it is essential to understand the characteristics of MNEs, mode of their operation, their entry and expansion strategies as well as the impact of MNEs on both home and host countries. The conditions that the host countries could benefit from entering of MNEs are also introduced in this course. |
| SM80.55 | Choice and Transfer of Energy Technologies (Elective Course) |
3
|
nternationalization of financial markets has been the consequence of, among other factors, globalization of trade and evolution of information technology. An increasing number of companies from emerging markets are accessing both investment and financing opportunities globally. Professionals building a career in banking need to understand the risks and rewards of such international financing and investment decisions, either of their clients or of the banks themselves, which can impact their banks. |
| SM80.56 | Energy Business Communication (Elective Course) |
2
|
Banking as a business has evolved from its traditional roots of accepting deposits and making loans to encompass a variety of financial products and services. Professionals seeking to build a career in banking need to understand the business models and synergies underlying the portfolio of products and services that a modern bank typically handles. |
| SM80.57 | Service Marketing: Competing on Marketing Experiences |
3
|
This course aims to equip students with knowledge of how to manage services marketing focusing on customer experience that provides customer satisfaction loyalty in service firms. Students will have an opportunity to examine the key drivers of customer experience and the challenges inherent in competing on customer experiences. |
| SM80.58 | Strategic Brand Management |
3
|
This course provides students with an overview on the reasons why brands are the most valuable asset of a company. Students will be equipped with knowledge in the strategic dimensions of branding and an understanding of the need for firms to build strong brands to compete in international markets. This course will give students an opportunity to examine strategies to build and leverage brand equity. |
| SM80.59 | Strategic Human Resource Management |
3
|
Successful organizations excel in bringing different kinds of people together to accomplish a common goal. As people drive the performance of their organizations, achieving success depends on an organization’s ability to manage human resources. This course provides an insight into human resources management (HRM) activities. Students will be equipped with an understanding of identifying, recruiting, selecting the right people; appraising, training, and retaining employees. Course participants will have an opportunity to apply HRM theories to practice and examine how HRM can contribute to overall organizational effectiveness. |
| SM80.9001 | Selected Topic: The Legal Reforms and Issues of International Business |
3
|
This course is designed for professionals dealing with or having to deal with International business and management issues without necessarily being legal experts. Uncertain and changing business rules introduce a legal risk factor in international business for decision makers. Negligence or Ignorance of international business rules and regulations can be costly for the company, its managers, employees and partners. The objective of the course is to give an overview of the context of the international environment for business with a focus on the legal reforms that make this environment instable and unpredictable. |
| SM80.9002 | Selected Topic: Total Quality Management (Elective Course) |
3
|
Historical perspectives on quality, Costs of quality, Quality management strategies, TQM principles, tools, and techniques, Organization for TQM, Implementing TQM, Customers focus, Leadership for TQM, Team Building, Human side of quality, Process Improvement, Functional analysis, Problem solving, Quality management systems, International standards, Quality awards, Benchmarking for TQM, KAIZEN. |
| SM80.9003 | Selected Topic: Advanced Supply Chain and Retail Management (Elective Course) |
1
|
Supply chain management need to well integrate different business functions, like procurement, internal business processes, and distribution. Effective supply chain should be closely linked with its Retail Management and Enterprise Resource Planning. The objective of this course is to prepare managers to develop and implement an integrated supply chain, which is necessary to enhance the effectiveness and efficiency of inbound logistics, ERP, and outbound logistics functions. |
| SM80.9006 | Selected Topic: European Union Economic (Elective Course) |
2
|
The course introduces into the economics of European integration and presents some detailed discussion of selected policy areas. It provides the factual background of EU policies and evaluates main strategies of the EU. The main perspective is macroeconomic, but with a view on implications for doing business in Europe. |
| SM80.9009 | Selected Topic: Service Marketing and Management (Elective Course) |
3
|
Service Value; Service Quality and Productivity Improvement; Service Innovation; Internal Marketing; Service branding; Service Culture. |
| SM80.9010 | Selected Topic: Empirical Research: Techniques and Example (Elective Course) |
2
|
How do you initiate, plan, and execute an empirical research project that is meaningful as well as credible? In this course, we approach this difficult question through examples. Techniques that will be discussed are varied and include hypothesis testing, regression analysis, difference-in-difference, instrumental variables, and benefit-costs studies. Topics covered range from firm behavior and profit maximization to racial discrimination and crime. Innovative ideas for acquiring data will also be emphasized. |
| SM80.9012 | Selected Topic: Sustainable Toursim and Leisure Management (Elective Course) |
2
|
This course aims at developing an advanced, critical understanding of the issues and trends in the management of the tourism and leisure industries. A key feature of the course is its examination of the impact of the tourism and leisure industries on the environment, and upon local cultures and communities. This course will thus enable participants to integrate theories, concepts and practice, and help them to develop a critical and reflective perspective on the role of management in the emerging tourism and leisure sectors. |
| SM80.9014 | Selected Topic: Strategic Management for Public Organizations (Elective Course) |
3
|
This course is designed to increase the understanding of it strategic management as it applies to the Public Sector. IT will present approaches and techniques of strategic planning design and implementation. |
| SM80.9015 | Selected Topic: Organization Design (Elective Course) |
2
|
Organizations are the vehicles through which most economic and social activities take place. Organizational design (OD) influences the ability to accomplish organizational goals and have direct impact on organizational performance. The extensive debate regarding organizational structure and design began to resolve itself into a ‘contingencies’ model in the 1970s. This view argues that there is no single ‘best’ structure and no one best way to organize, but that successful organizations tend to be those that develop the most suitable ‘fit’ between the organizational design and the operating environment. Different environments place differing requirements on organizations. As an example, an organization designed to thrive in a stable environment, characterized by low uncertainty and minimal complexity is less likely to function as well in conditions of uncertainty and rapid change. These latter qualities, coupled with the advent of large multinational corporations (MNC) and geographically dispersed activities have introduced new challenges and made organizational design even more complicated. The goal of this course is to provide students with the analytical skills, judgment, intuition, and creativity to diagnose, manage, and design organizations. The coursework will cover both for-profit as well as non-profits organizations, with the focus being on multinationals (MNC). |
| SM80.9016 | Selected Topic: Technology Assessment, Forecasting and Benchmarking (Elective Course) |
3
|
Technology assessment constitutes the first step towards disciplining the technological development initiatives that is necessary to maximize positive effects and sustained competitiveness. Technological forecasting plays an important role in providing insights of future technological trends that is necessary for formulating effective strategy while Benchmarking helps enterprises continue to improve performance. This course aims at introducing the concepts, methodologies, tools and techniques of technology assessment, forecasting and benchmarking along with their applications. |
| SM80.9019 | Selected Topic: International Investment and Portfolio Management (Elective Course) |
3
|
This course aims to provide a strong understanding of functioning of capital market and how securities of different types are traded and valued in the capital markets across the world. The course covers different valuation models and approaches in security analysis. It provides a framework for understanding, practicing fundamental and technical analysis and the skills used in tracking market behaviour of securities' prices. |
| SM80.9020 | Selected Topic: Business for Social Sustainability (Elective Course) |
2
|
Creating socially sustainable business practices. The purpose of this class is to give students a thorough understanding of how business developed and its impact on the social structures of the world. It examines social and business trends during the history of the human race and identifies successful paradigms of commerce. Once we understand what underpins successful business and commerce and how that can underpin a healthy society we then go about examining business concepts, paradigms and philosophies that actually create social and environmental sustainable practices. The student then looks at real-world situations and applies these Re-learned philosophies of socially sustainable business. This class may challenge the students in their perceptions and their previous learnings of what they determine as a 'successful business'. The student is asked, therefore, to bring an open mind and their critical thinking and critical analysis skills to this class. |
| SM80.9021 | Selected Topic: Online Marketing (Elective Course) |
1
|
With the advent of online advertisements, search engines and web2.0 initiatives, the internet has become one of primary mediums for companies to reach out to targeted customer segments. Though online marketing has been looked at as a minor channel or an extension of conventional marketing, its importance and the use of more refined and rapidly changing technology has made the internet a domain which requires full attention of marketers. The purpose of this course is to introduce contemporary marketing approaches in the internet to enable students to utilize the internet to its full advantage. |
| SM80.9024 | Selected Topic: Financial Derivatives (Elective Course) |
3
|
This is an intermediate level course on financial derivatives and aims to describe, analyse the characteristics of the most important financial derivative instruments such as forwards, futures, swaps, and options. Particularly, the course equips students with the essential techniques applied in valuing financial derivatives and hedging risk exposures. It emphasizes general principles such as no-arbitrage arguments and risk-neutral valuation and their implications in the pricing of financial derivatives. The course is designed to make you comfortable at the desk with in the shortest possible time, so the emphasis on mathematical proofs is minimal we focus more on trading strategies, applications and empirical findings. The various contracts are discussed in the context of stock and money market instruments as their underlying. |
| SM80.9025 | Selected Topic: Strategic Business Models for the Oiless Economy (Elective Course) |
2
|
We have reached peak oil. WTO are now doubting the future of globalization so the time is now to prepare and strategies for the oiless economy. |
| SM80.9026 | Selected Topic: Business Solutions to Global Challenges (Elective Course) |
2
|
This advanced course extends students’ understanding knowledge related to corporate social responsibility with an emphasis on private sector engagement on global challenges facing the world. It aims to provide students with practical tools the enhance opportunities and reduce risks associated with issues such as climate change, the environment, poverty, health and human rights. It will emphasise the role of community investment strategies to tackle the Millennium Development goals. |
| SM80.9027 | Selected Topic: Knowledge and Technology Transfer (Elective Course) |
3
|
Globalization and rapid technological advancements are shaping the twenty-first century landscape. Today knowledge and technology have become the strategic resources to compete and win in the global market-place. Therefore the enterprises in both developing and industrialized countries are increasingly emphasizing on knowledge and technology transfer to strengthen their competitiveness and growth. The main objective of this course is to provide the participants with the necessary expertise and tools to plan and implement the knowledge and technology transfer. |
| SM80.9029 | Selected Topic: Business Strategy: Influences of Climate Change and Social Business (Elective Course) |
2
|
“Business as usual is not an option anymore”. That we have heard from the World Trade Organisation, The Intergovernmental Panel on Climate Change, United Nations, Mc Kinsley Quarterly, Harvard Business Review etc… So what is changing, how is it affecting economics, business, food provision and your future? How can businesses respond to become providers of solutions for humanity’s most critical hour? This course encourages you to use your talents to explore the roots of business and ecological decline and based on understanding the causes, generate sustainable solutions. If you are wanting to be in the forefront of change and leadership this course will equip you with the material and understanding to challenge old paradigms and lead new ones. The course involves 2 field trips and is run as interactive workshops. |
| SM80.9030 | Selected Topic: Business Plan Development Workshop (Elective Course) |
2
|
To provide future entrepreneurs with strategic tools of planning and designing the business concept for their company. To help them understand typical success and failure factors most frequently encountered by new start-up firms in knowledge intensive, new industries. |
| SM80.9031 | Selected Topic: Applied Econometrics (Elective Course) |
2
|
In this course, we will study examples of research that applies fundamental concepts of modern econometrics to answer important and interesting questions. The first part will focus on the power of randomized controlled experiments. We will next discuss the idea of natural experiments as an imperfect substitute for randomized trials. Finally, the last part of the class will investigate the use of instrumental variables as a tool for establishing causal relationships in non-experimental data. |
| SM80.9032 | Selected Topic: CSR Business Performance (Elective Course) |
2
|
CSR; Corporate Sustainability; business performance; international business standards; codes of conduct; systems integration; management systems; performance measurement; performance management; strategic stakeholder engagement. |
| SM80.9033 | Selected Topic: Advertising & Sales Promotion Management (Elective Course) |
3
|
The course design is an attempt to achieve the following objectives:
• To address issues related with marketing communications, that a marketing manager faces. |
| SM80.9034 | Selected Topic: Management Systems for Sustainability (Elective Course) |
2
|
This course gives students a thorough overview of concepts, issues, approaches and tools related to sustainable development from a business perspective. It aims to provide students with an understanding of how to approach sustainability strategically through the application of management systems. It will examine how businesses can devise and implement sustainable business strategies that take into consideration economic, governance, social, and environmental aspects of sustainable development. |
| SM80.9036 | Selected Topic: Sustainable Supply Chain Management (Elective Course) |
2
|
Sustainable Supply Chain Management, Green Supply Chain Management, Supply Chain Sustainability, Supply Chain Strategy, Supply Chain Coordination, Sourcing, Life Cycle Analysis. |
| SM 80.9037 | Selected Topic: Cases in Finance (Elective Course) |
2
|
This course aims to bring theories into practice and reinforces the lessons learned in the pre-requisite finance courses. The course also aims at extending the practical aspects from the cases to fit students’ career and professional objectives. Students will bring their experience and knowledge in other areas into the analysis. However, student analysis will center around financial principles such as valuation, maximizing shareholders’ value, optimum capital structure and optimum portfolio. This course puts substantial consideration on class participation and working in team. |
| SM80.9040 | Selected Topic: Multinational Enterprises and the Global Economy (Elective Course) |
2
|
The purpose of this course is to introduce the role of multinational enterprises (MNEs) in the international business and economics. MNEs are the key players in conducting international business. They dominate the world’s trade and investment activities by producing most of the well-known products and undertaking significant amounts of foreign direct investment (FDI) in host countries. The rapid expansion and proliferation of MNEs has recently been extended to include the service industries. MNEs, which were regarded as a modern form of economic colonialism and exploitation in the early post-war years, are now widely acknowledged as facilitators of global integration and growth in the host countries. It is believed that MNE involvement could facilitate the industrialization process by bringing in not only capital, but also production technology, managerial skills, international marketing channels and so on to host countries. With their important roles in both international business and economics, it is essential to understand the characteristics of MNEs, mode of their operation, their entry and expansion strategies as well as the impact of MNEs on both home and host countries. The conditions that the host countries could benefit from entering of MNEs are also introduced in this course. |
| SM80.9041 | Selected Topic: International Marketing Research (Elective Course) |
3
|
This course is focused on how to conduct marketing research ethically and well in an international context. International marketing research is concerned with all means of the collection of information about consumers, customers and the public anywhere in the world that can help a company to create value and stay internally competitive. In this course students will get to know market research approaches in practice. The emphasis of course is on managing the research project from planning a project to designing the research set up and working with research agencies. The course is organized in order to give students as much opportunities to experiences the advantages and shortcomings of modern approaches to market research. |
| SM80.9044 | Selected Topic: Cases in Social Business Innovation (Elective Course) |
2
|
Managing Sustainability has become increasingly complex. There are several causes for this.
1. GLOBALISATION has heralded new opportunities for companies but also causes new complexities in global supply chains, global competition, cross cultural complexities and clashes of values and norms, weak governance environments, challenges to the power and legitimacy of big business, anti-globalisation movements. The Asia Pacific region remains home to the largest aggregate number of people living on less than $1.25 a day. While fast and impressive economic growth and rapidly increasing foreign direct investment (FDI) and trade accounted for significant portions of GDP even in least developed countries has contributed to lifting millions out of poverty it has failed to create fair opportunities for all. |
| SM80.9045 | Selected Topic: Strategy and Marketing on Internet (Elective Course) |
3
|
No available information |
| SM80.9046 | Selected Topic: Consumer Behavior (Elective Course) |
3
|
This course aims to equip and familiarise students with consumer behaviour as an underpinning notion to their marketing education. The lectures embrace and integrate a mixture of concepts derived from various disciplines such as psychology, sociology and anthropology which are used to study and explain consumer behaviour. |
| SM80.9047 | Selected Topic: Real Estate Financial Modeling (Elective Course) |
1
|
a) To provide students with real estate project financial modeling skills and experience. b) To provide students with real estate project valuation tools. |
| SM80.9048 | Selected Topic: Organization Development (Elective Course) |
2
|
In this course, we will study, research and analyze pro-active strategies for organizational change using the theories and techniques of applied behavioral sciences. The roles of system thinking, leadership, team building and team learning, action research, training and development will be discussed. The course covers the phases of consulting, strategies, intervention decisions and actions, multiple roles, skills and phases of internal and external consultants, ethical dilemmas and guidelines, and the implementation of action research. |
| SM80.9049 | Selected Topic: Leadership (Elective Course) |
3
|
Leadership traits, global leadership skills, charismatic leadership, transformational leadership, ethical leadership, expectancy theory, motivational skills, leadership attitudes and behavior, situational leadership, power and influence, strategic leadership, leadership development. |
| SM80.9050 | Selected Topic: Strategic Staffing and Talent Management (Elective Course) |
2
|
Staffing strategy, human resource planning, external recruitment, internal recruitment, external selection, internal selection, retention management |
| SM80.9051 | Selected Topic: Corporate Technology Strategy in Renewable Energy (Elective Course) |
3
|
The renewable energy sector has become important in our current uncertain and turbulent business environment. It is a common knowledge that renewable energy is the future and the survival of our world depends largely on it. In addition to complexity and uncertainty, which characterize all technologies, the renewable technology management includes topics such as: i) sustainability - meeting the needs of society without damaging or depleting natural resources; ii) green innovation - developing alternatives to technologies that have been demonstrated to damage the environment and source reduction; iii) reducing waste and pollution, and iv) stakeholders pressure – from society leaders and policy makers. Therefore, renewable technology is more difficult to manage and requires deep understanding of both renewable technologies and technology strategy management.
This course is organized jointly by School of Management (SOM) and the Energy FoS, SERD. It gives you an opportunity to explore technology strategy concepts, tools and techniques in greater depth and apply the knowledge you gain in the renewable energy sector. Specifically, the course is designed to provide participants with: (i) the opportunity to familiarize themselves with current renewable energy technologies and trends; and (ii) an in-depth understanding of technology strategy planning, formulation and implementation, with focus on renewable energy. |
| SM80.9052 | Selected Topic: Entrepreneurial Finance (Elective Course) |
1
|
Entrepreneurship is widely acknowledged as a key element of economic development. Particularly in emerging economies, opportunities for entrepreneurship have been on the rise. Innovative ideas backed by implementation capabilities are attracting a variety of investors. Entrepreneurs no longer need to depend on traditional financing sources such as banks.
Business school graduates who wish to be entrepreneurs or work in Venture Capital firms will benefit from a course that introduces them to the underlying theories and current practices in financing entrepreneurial ventures. |
| SM80.9053 | Selected Topic: Negotiation (Elective Course) |
2
|
The aim of this course is to provide students with an understanding of the pervasiveness and importance of negotiation. The course presents a framework for conflict management, the strategies and tactics of bargaining and a systematic approach to negotiating in ways that equip students to deal with a variety of conditions and circumstances. By participating in this course, students will have an opportunity to acquire a repertoire of negotiating skills. |
| SM80.9054 | Selected Topic: Disruptive Innovation Strategy (Elective Course) |
3
|
New opportunities created by global digitalization and the Internet of Things and new threats from climate change, resource depletion and natural disasters are changing the global competitive landscapes. Established business models are being challenged, while the complexity and risk of industrial innovation has increased. This course provides understanding of implications and strategies to face disruptive innovation in general and from the emerging-economy entrepreneurs (EMNEs) in India, China, and the region in particular. |
| SM80.9055 | Selected Topic: International Business Ventures: Selected Case Studies (Elective Course) |
3
|
An understanding of the interplay of functional business disciplines, types of business and business sectors as well as business professions in international business ventures, best presented in interdisciplinary case studies and explored in interactive case study sessions, is essential for entrepreneurs, managers and executives to perform optimally in real-world situations.
The course features interactive case study sessions that focus on case presentation, case analysis and case synthesis for decision making and problem solving at the strategic, operational and tactical level and equips students with the necessary theoretical background, techniques and tools to succeed in applying business concepts on strategy and leadership effectively in real-world business situations. The case studies are set at the intersection of traditional business boundaries and highlight the interplay of functional business disciplines (accounting & finance, marketing, strategy etc.), types of business and business sectors (for-profit, not-for-profit, public sector and private sector business ventures in different sectors of the economy) as well as business professions (entrepreneurial, managerial and executive) in the context of international business ventures with a special focus on Asia. The course complements the MBA curriculum in that it serves as a connecting link that introduces and reviews concepts encountered in other courses and helps students master increasingly popular case-based job interviews while putting students in the position to confidently handle multi-faceted and complex real world business situations involving international business ventures. |
| SM80.9056 | Selected Topic: Innovation, Entrepreneurship & Development (Elective Course) |
3
|
The purpose of this course is to deepen students’ understanding of innovative processes, as shaped by creativity, human-centered design, strategic leadership and design-driven innovation, and how these factors contribute to entrepreneurial endeavors and the development of communities. We will explore modalities of inclusive innovation as a means whereby developmental challenges are addressed and incorporate the analyses of interventions designed at multiple levels of scale. Students will have the opportunity to confront challenges and to begin identifying solutions to address them. The class will culminate in a final project that will serve as the first steps to founding an enterprise that addresses a pressing development challenge. |
| SM80.9057 | Selected Topic: Business Planning for New Venture Growth (Elective Course) |
3
|
This course deals with the management challenges of operational expansion and related resource constraints faced by new ventures after having survived the start-up.
Strategic management of new venture growth includes the analysis of, human and social capital resources and national and international market opportunities and challenges. Business and product development strategies of the emerging venture must be based on the market opportunities and resource constraints to ensure a path to sustainable growth. |
| SM80.9058 | Selected Topic: Private Equity Investment and Deal Committee (Elective Course) |
2
|
Private Equity Investment and Deal Committee is a finance elective focused on private equity and other private investments. However, this course is a simulation for students and is designed to complement traditional private equity and venture courses. Having taken private equity previously is not required. In this course, each class is similar to the meeting of an investment committee of a private equity firm, with the students acting as the committee members. In each session, the committee discusses and decides on 1-2 deals. |
| SM80.9059 | Selected Topic: Selected Topic on Advanced Financial Management |
3
|
At the end of this course, participants should be able to identify key principles underlying how organizations manage their finances in the presence of financial market imperfections. |
| SM80.9061 | Selected Topic: Mergers and Acquisition |
3
|
No available information |
| SM80.9062 | Selected Topic: Digital Strategy and Marketing (in China) |
1.5
|
No available information |
| SM80.9063 | Selected Topic: Strategic Planning and Communication |
1.5
|
No available information |
| SM80.9064 | Selected Topic: Advanced Strategic Leadership: the Wrorld in 2030 (Trends and Scenarion Planning) |
1.5
|
No available information |